‘In 2004, Terra Plana became the pioneers of the barefoot-shoe movement by launching VIVOBAREFOOT, the first minimalist shoe with a patented, ultra thin puncture resistant sole that offers maximum sensory feedback and maximum protection.’ (vivobarefoot)

In 2010, the American Academy of Physical Medicine and Rehabilitation and Harvard University, both released studies to support that barefoot reduces injuries, reserves energy, and improves technique.

The difference with VIVOBAREFOOT is in the sole. They make a series of models designed for varying elements, terrains, and activities for all lifestyles. Providing high performance off-road and trail running shoes, to smart function and stylish work and kids shoes, VIVOBAREFOOT offers a lifestyle solution and change for the whole family and options for transitioning from walking into sports and running.

Competition – ends 6th May 18:00

For the launch of Fit the Occasion we are giving away a pair of ‘The One’ which Vivobarefoot have described as the ‘Ultimate on-road / in-gym barefoot performance shoe. Three years in our heads, careful optimisation on the plantar pressure plate, and months of road testing. Two feet: ONE shoe. With V web lamination upper and soft-fit lining, the ONE is fine-tuned for a pure barefoot experience. So take to the streets and let your feet do what they do best.’

All you have to do is like our Fit The Occasion Facebook page and comment on ANY Vivobarefoot competition thread.

More competitions to follow…